rush.co.nz
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RUSH: NZ's Design & Dev Powerhouse
A $19M studio quietly building digital experiences that move the needle
In a sea of generic agencies, RUSH stands apart as a design and development studio that doesn't just build websites—it engineers measurable impact. With 126 employees and $19M in revenue, this New Zealand-based powerhouse is proving that serious scale doesn't require a global footprint.
"RUSH isn't chasing vanity metrics—they're building digital products that deliver measurable ROI for serious clients."
The NZ Advantage
While most agencies chase global scale, RUSH has mastered the New Zealand market. With 100% of traffic from undefined (likely NZ), they've built a moat around local expertise. Their 126-person team operates at a density that most agencies would envy—every employee generating approximately $150K in revenue. This isn't accidental efficiency; it's a deliberate focus on quality over quantity.
Traffic Intelligence
The traffic data reveals a sophisticated organic strategy. With 51% organic search and 27% direct traffic, RUSH isn't relying on paid ads to fill the pipeline. Their keyword strategy is surgical: they rank for 'rush digital' (240 monthly volume) and 'rush nz' (140 monthly volume) while avoiding the noise of broad terms. This suggests a brand that's known by name, not discovered by accident.
The tech stack tells the story of a modern, performance-obsessed studio. jQuery and Tailwind CSS for rapid development, Bootstrap for consistency, and Lazy Loading for speed optimization. They're using Google Analytics and Tag Manager for measurement, plus LinkedIn Insight Tag and DoubleClick Floodlight for conversion tracking. This isn't a studio that builds and forgets—they're obsessed with measurable outcomes.
- 126-person team with $19M revenue = $150K/employee efficiency
- 51% organic traffic suggests strong brand authority in NZ
- Tech stack optimized for speed and measurement (Lazy Loading, GTM)
- Leadership team includes Director of Security & Technical Operations—rare for design studios
- Specializes in 'digital experiences' not just websites
RUSH is a blueprint for profitable, focused agency growth
They've proven you don't need global scale or venture funding to build a $19M design studio—you need ruthless focus on measurable impact and a market you understand deeply.
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Digital Design & Development Agency in NZ - Make Better Happen | RUSH
RUSH is a design and development studio in NZ creating better digital experiences that make a measurable impact. Contact us to learn more about our services.
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About rush.co.nz
RUSH is a design and development studio in NZ creating better digital experiences that make a measurable impact. Contact us to learn more about our services.
Company Overview
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Technology Stack
rush.co.nz uses 20 technologies across their website including Vimeo, Font Awesome, Google Fonts, HSTS, and more.
Video
Vimeo
Fonts
Font Awesome, Google Fonts
Security
HSTS
CMS
Webflow
CDN
cdnjs, jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Traffic & Audience
rush.co.nz receives approximately 3.2K monthly visitors and ranks #5,535,169 globally. The website has a bounce rate of 30% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:21 on the site.
The majority of rush.co.nz's traffic comes from .
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This page provides publicly available information about rush.co.nz. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit rush.co.nz directly at https://rush.co.nz.