setsail.co
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SetSail: The Silent RevOps Giant
A $7.6M revenue engine hiding in plain sight
SetSail isn't chasing viral fame—it's quietly automating sales data capture for high-stakes revenue teams. While competitors scream for attention, this RevOps platform is capturing 51% of its traffic directly, signaling a product that sells itself.
"When over half your traffic is direct, you've built a product that doesn't need marketing—you need sales ops."
The Invisible Growth Engine
SetSail's 1,829 monthly visits seem modest until you analyze the quality. With 31% coming from organic search and 51% direct, this isn't a startup burning cash on ads—it's a platform solving a specific pain point so effectively that revenue teams actively seek it out. The 'undefined' country dominance suggests a US-centric B2B strategy where word-of-mouth among RevOps professionals drives adoption.
Keyword Strategy: The MEDDPICC Play
Here's the strategic brilliance: SetSail doesn't just rank for 'setsail platform' (210 volume). They dominate 'meddpicc' (39,810 volume)—a critical sales qualification framework. By positioning themselves as the MEDDPICC automation engine, they tap into an existing enterprise sales vocabulary. It's not SEO; it's category capture. They're not building a market; they're owning a methodology.
The tech stack reveals their priorities: Cloudflare for security, AWS CloudFront for performance, and Datadog RUM for monitoring. This isn't a consumer-facing SaaS—it's enterprise-grade infrastructure for sales data that can't afford downtime. The presence of jQuery alongside Vite suggests a mature product that evolved rather than rebuilt, prioritizing stability over trendy rewrites.
- Automated activity capture eliminates manual CRM entry
- Revenue intelligence surfaces deal risks before they're lost
- MEDDPICC framework integration turns methodology into measurable process
- Direct traffic dominance signals product-market fit in a niche market
The Quiet Giant Thesis
SetSail proves that in B2B SaaS, depth beats breadth. $7.6M revenue from 62 employees suggests 122K ARR per employee—a ratio that would make VCs salivate. They're not building a unicorn; they're building a profitable, defensible moat in RevOps.
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https://cdn.prod.website-files.com/63fe508af316335d8d057b66/65e9b643e20f6fff5ab66c83_Setsail%20Open.webp
Meta Tags
RevOps Software | Sales Activity Tracking | SetSail
SetSail is a sales data platform that automates sales activity capture, provides revenue intelligence, and improves sales performance to drive more revenue.
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About setsail.co
SetSail is a sales data platform that automates sales activity capture, provides revenue intelligence, and improves sales performance to drive more revenue.
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Technology Stack
setsail.co uses 16 technologies across their website including Vimeo, HSTS, jsDelivr, and more.
Video
Vimeo
Security
HSTS
CDN
jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Privacy & Consent
OneTrust
Marketing Automation
HubSpot
Traffic & Audience
setsail.co receives approximately 1.8K monthly visitors and ranks #8,565,601 globally. The website has a bounce rate of 47% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:41 on the site.
The majority of setsail.co's traffic comes from .
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This page provides publicly available information about setsail.co. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit setsail.co directly at https://setsail.co.