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Trip.com: The Travel Tech Giant You Don't Know
How 861 employees built a $20B revenue beast in global travel
In a world dominated by Booking.com and Expedia, Trip.com quietly commands 139 million monthly visits from 200+ countries. This isn't just another travel aggregator—it's a $20 billion revenue machine built on Chinese engineering and global ambition.
"Trip.com proves you don't need 10,000 employees to dominate global travel—you need 861 elite engineers and a relentless focus on the Asian market."
The Traffic Paradox
With 51% direct traffic, Trip.com isn't just discovered—it's sought out. Users aren't browsing; they're returning. This is the hallmark of a sticky platform, not a commodity aggregator. The 35% organic search traffic suggests they're winning on brand terms like 'trip' (557K monthly searches) and localized variants in Korean, Japanese, and Russian.
The Employee-to-Revenue Engine
At $23.6M revenue per employee, Trip.com operates with ruthless efficiency. Compare that to legacy players who need 5x the headcount for similar scale. This isn't a travel company—it's a software company that happens to sell hotel rooms and flights. Their tech stack (Tailwind, Ant Design, PWA) reveals a mobile-first, performance-obsessed culture.
The real story is in their leadership team. With regional airline directors spanning Latin America, Hong Kong, and Europe, Trip.com isn't just aggregating inventory—they're building relationships. This hybrid model (tech platform + airline partnerships) creates a moat that pure aggregators can't cross.
- 1.2M hotels across 200 countries—scale that rivals Booking.com
- 30M real guest reviews (not scraped data) builds trust
- 24/7 customer service in multiple languages—operational excellence
- Top 300 global rank with just 861 employees—extreme leverage
The Unseen Giant
Trip.com is what happens when you combine Chinese operational discipline with global travel ambition. The question isn't whether they'll challenge Western incumbents—it's whether those incumbents even see them coming.
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Traffic & Engagement
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5 keywordsHow is Trip's SEO?
Meta Tags
Trip.com - Cheap Flights, Hotels, Train Tickets
Choose from over 1.2 million hotels in more than 200 countries, 30 million real guest reviews. Book flights to over 5,000 destinations worldwide. 24/7 Customer Service.
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Trip.com
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Reviews (20)
Trip.com is highly recommended
It's good easy to use and have some discounts
Hi Leanne, Thank you for your positive feedback. We greatly appreciate your kind words and are delighted to hear that you are pleased with our service. At Trip.com, our primary goal is to ensure an outstanding customer service experience, and your feedback is highly valuable to us. We are excited about the opportunity to continue delivering excellent service to you in the future. Best regards, Evelyn Trip.com
About trip.com
Excellent customer service from Trip.com. Lauren Liu was very helpful, professional, and patient throughout the entire compensation process. Clear communication and fast follow-up. Truly appreciate the support. Highly recommended.
Hi Chonnipa Satitchokteerakul, We appreciate your kind words and are thrilled to hear that you are satisfied with our service. At Trip.com, we are committed to delivering the best possible customer service experience, and your feedback is truly invaluable to us. We are excited about the opportunity to continue providing you with excellent service in the future. Thank you for choosing us. Best regards, Emilia Trip.com
Very seamless experience and excellent…
Very seamless experience and excellent pricing compare to others players
Hi MOHAMMED YASIN MOHAMMED YUSUF, We appreciate your generous review. Our team is committed to ensuring exceptional customer experiences daily. Your feedback serves as a source of motivation for us to maintain our best practices and make necessary improvements where needed. We eagerly await the opportunity to serve you on your next trip and sincerely thank you for choosing us. Wishing you a wonderful day ahead. Best regards, Victoria Trip.com
Awesome booking trip very easy and very…
Awesome booking trip very easy and very convenience. Easy to book and you will receive notice for a very cheap price if you will click for lowest fare. 5 star to me . Thanks trip. Com
Hi Joel Rubis, Thank you very much for your kind review. We are delighted to learn that you had a seamless booking experience. Your satisfaction motivates us to keep improving our services. Your continued support means a lot to us, and we can't wait to serve you on your future journeys with us. Thank you once again for choosing us. Best regards, Avery Trip.com
Gooooddd👍👍👍👍
Gooooddd👍👍👍👍
Hi RIZAL, Thank you for leaving us this kind review. Please note that we are striving every day to provide the best customer experience to our customers. Your feedback motivates us to continue our best practices and improve what we need to improve. We look forward to our next trip with you. Thank you for choosing us. Have a lovely day. Best regards, Kaitlyn Trip.com
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About trip.com
Choose from over 1.2 million hotels in more than 200 countries, 30 million real guest reviews. Book flights to over 5,000 destinations worldwide. 24/7 Customer Service.
Company Overview
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Technology Stack
trip.com uses 6 technologies across their website including Google Tag Manager, Priority Hints, PWA, and more.
Analytics & Marketing
Google Tag Manager
Performance
Priority Hints
Web Standards
PWA
UI Libraries
Ant Design
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
trip.com receives approximately 139.4M monthly visitors and ranks #300 globally. The website has a bounce rate of 54% with visitors viewing an average of 3.2 pages per visit. Users spend an average of 3:14 on the site.
The majority of trip.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about trip.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit trip.com directly at https://trip.com.