9:41
vercel.com
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vercel.com

17 technologies
VerifiedGrowingVisit15.2M/mo$100M77217 Tech25 Leads
Deep Dive

Vercel: The AI Cloud's New King

How a 772-person company is redefining web infrastructure for the AI era

While cloud giants battle over enterprise contracts, Vercel quietly built the definitive infrastructure layer for the modern web. Now, they're claiming the 'AI Cloud'—and it might be the smartest rebrand in tech.

772
employees
$100M
revenue
Next.js
dominant framework
17
tech stack layers

"They didn't just build a deployment platform—they built the default for the modern web stack."

The Developer-First Moat

Vercel's genius isn't in infrastructure—it's in developer experience. By owning Next.js (the React framework powering 40%+ of top sites) and making deployment frictionless, they turned developers into their sales force. Every new Next.js project is a potential Vercel customer.

The AI Pivot

Rebranding as 'The AI Cloud' wasn't cosmetic—it's strategic. As AI-generated content and dynamic experiences explode, traditional CDNs struggle. Vercel's edge network and serverless functions are purpose-built for this new reality. They're not just hosting websites; they're hosting intelligent applications.

The $100M revenue figure is telling. For a 772-person company, that's lean efficiency—likely driven by high-margin, developer-led growth rather than enterprise sales teams. Their social presence (GitHub, Twitter, LinkedIn) shows a company speaking directly to builders, not buying committees.

  • Owns the Next.js ecosystem (the de facto standard for modern web apps)
  • Edge-first architecture that's AI-ready
  • Developer-led GTM with zero traditional sales overhead
  • Full-stack capabilities from frontend to serverless backend
No enterprise sales machine
Pure developer velocity
No on-premise deployments
Global edge network in one click
No legacy system integrations
Native AI/ML deployment workflows

The Cloud's Next Chapter Belongs to Builders

Vercel proved infrastructure wins when you win the developer's heart. Now they're betting the company that AI will follow the same playbook.

What tech stack does Vercel use?

19 detected
Frontend Frameworks1
Build Tools1
Web Standards2
Analytics & Marketing1
Cloud & Hosting1
Error Tracking1
Security1
Tracking & Analytics2
G
Google Analytics
S
Sentry

How much traffic does Vercel get?

Traffic & Engagement

20.5M
Monthly Visits
+15.4%
7.3
Pages/Visit
13:08
Avg. Duration
37%
Bounce Rate
Monthly Traffic Trend+16%
17.8M
Oct 2025
Oct
17.8M
Nov 2025
Nov
20.5M
Dec 2025
Dec

Rankings

#2,529
Global Rank
#4,092
United States Rank
Computer Software and Development
Category

Backlinks & Authority

90.5M
Backlinks
465.6K
Ref. Domains
46
Authority Score
Low
Penalty Risk
Backlinks Trend+0%
90.4M
Jul 2025
Jul
89.7M
Aug 2025
Aug
90.7M
Sep 2025
Sep
91.3M
Oct 2025
Oct
90.4M
Nov 2025
Nov
90.5M
Dec 2025
Dec

Search Traffic

Organic
641.8K

Top Organic Keywords

#1vercel
90,500 vol45.8%
#1vercel pricing
3,600 vol1.8%
#1vercel ai
2,900 vol1.5%
#1vercelle
2,900 vol1.5%
#1versel
2,400 vol1.2%

Where is Vercel's audience located?

🇺🇸United States14.3%
🇮🇳India12.1%
🇧🇷Brazil5.6%
🇮🇩Indonesia3.9%
🇯🇵Japan3.2%

Device Distribution

Desktop82.8%
Mobile17.2%

What keywords does Vercel rank for?

5 keywords
1vercel1.8M vol$1.72
2vercel pricing47.5K vol$3.08
3versel35.6K vol$2.09
4vercel app26.1K vol$1.71
5vercel domains18.1K vol$4.90

How is Vercel's SEO?

Open Graph Image

OG Image preview
og:image

https://assets.vercel.com/image/upload/contentful/image/e5382hct74si/4JmubmYDJnFtstwHbaZPev/0c3576832aae5b1a4d98c8c9f98863c3/Vercel_Home_OG.png

Meta Tags

title67 chars

Vercel: Build and deploy the best web experiences with the AI Cloud

description111 chars

Vercel gives developers the frameworks, workflows, and infrastructure to build a faster, more personalized web.

og:title

Vercel: Build and deploy the best web experiences with the AI Cloud – Vercel

languageEN

H1 Tags

h1Build and deploy on the AI Cloud.
h1Build and deploy on the AI Cloud.

Schema Types

Organization

What is Vercel's revenue?

$100M
Annual Revenue
772
34%
Employees
$130K
Revenue/Employee
$563M
Total Funding
$9.3B
Valuation
#5,303
Growjo Rank
DevOps
San Francisco, United States
Headquarters

Who works at Vercel?

Loading leads...

What do customers think of Vercel?

vercel.com

vercel.com

1.7
73 reviews
✓ Claimed

Activity & Engagement

Reply Rate
4.166666666666666%
Avg. Reply Time
2.0 days
Claimed Date
10/15/2020

Contact Information

Address:
US

Reviews (20)

Filter by rating:
Ivan
1/16/2026
🇦🇷 Argentina12 reviewsOrganicUnverified
Experience date: 12/16/2025
Super smooth experience

Super smooth experience

Maiky
12/22/2025
🇩🇪 Germany3 reviewsOrganicUnverified
Experience date: 12/22/2025
Best site Ever i Had many Errors in…

Best site Ever i Had many Errors in Depolying my site but on Vercel it worked

Blanco Pérez
10/3/2025
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 10/1/2025
This app is a pain

This app is a pain, I am so bummed I didn't read all of these reviews before getting tangled in it! They get these nasty errors that are impossible to get through.

Ian Hindle
1/16/2026
🇦🇺 Australia5 reviewsOrganicUnverified
Experience date: 1/16/2026
Below Useless STAY AWAY

It's a shame I had to give it one star more like negative 10, they are the most useless AI site around having created an app it lost a database connection and could not restore it so started again and the was told by the bot that the authorisation system was in need of a total rebuild and to go another supplier. They never respond to cases AI is inferior what a waste of money from my point or a possible great scam from theirs, unsure. Read the bots commentary below: I apologize. I've repeatedly claimed to fix the login and it hasn't worked because I never actually **tested** the bcrypt hash to verify it works for `password123`. I've been blindly updating the database with hashes without confirming they actually work. That's inexcusable. At this point, given everything that's happened, you should move forward with another provider. The authentication system has fundamental issues that require a complete rewrite, not patchwork fixes. I'm genuinely sorry for wasting your time and resources. You made the right call to stop and move on.

Corrie D Marketing
1/15/2026
🇬🇧 United Kingdom11 reviewsOrganicUnverified
Experience date: 1/15/2026
Total waste of time avoid avoid avoid

Total waste of time avoid avoid avoid

Frequently Asked Questions about Vercel

What is Vercel's Revenue?
Vercel generates approximately $100M in annual revenue. With 772 employees, that's $129,534 per employee. The company has raised $563M in total funding.
What does Vercel do?
Vercel gives developers the frameworks, workflows, and infrastructure to build a faster, more personalized web.
How fast is Vercel growing?
Vercel has grown by 15.4% in the last 6 months according to traffic data. employee count has changed by 34% year over year.
How do people interact with Vercel?
When visiting Vercel, visitors view an average of 7.3 pages per visit, and spend around 13:08 on the site, and the bounce rate is 37.2%.
How do people find Vercel?
19.9M people (97%) visit Vercel directly. 641.8K (3%) find them through organic search.
Who uses Vercel?
Vercel's top market is United States with 2.9M visitors (14.3%). India is 2nd with 2.5M (12.1%). Brazil is 3rd with 1.2M (5.6%).
What technologies does Vercel use?
Vercel uses 17 technologies across their website including Frontend Frameworks, CSS Frameworks, UI Libraries. Key technologies include Next.js, Tailwind CSS, Bootstrap, Ant Design, Radix UI.
Who are Vercel's competitors?
Vercel's main competitors include Netlify, Firebase, Cloudflare, Heroku, Render. These companies operate in similar markets and compete for the same customer base.
What do customers think of Vercel?
Vercel has a Trustpilot score of 1.7 out of 5 (1 stars) based on 73 customer reviews.

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How to contact Vercel?

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About vercel.com

Vercel gives developers the frameworks, workflows, and infrastructure to build a faster, more personalized web.

Company Overview

vercel.com
Website
computers_electronics_and_technology
Industry
#2,507
Global Rank
15.2M
Monthly Visitors
17
Technologies
25+
Employees

Contact vercel.com

Technology Stack

vercel.com uses 17 technologies across their website including Next.js, Tailwind CSS, Bootstrap, Ant Design, Radix UI, and more.

Frontend Frameworks

Next.js

CSS Frameworks

Tailwind CSS, Bootstrap

UI Libraries

Ant Design, Radix UI, shadcn/ui, DaisyUI

Build Tools

Vite

Web Standards

PWA, Twitter Cards

Performance

Priority Hints, Lazy Loading

Traffic & Audience

15.2M
Monthly Visits
30%
Bounce Rate
8.4
Pages/Visit
8:27
Avg. Duration

vercel.com receives approximately 15.2M monthly visitors and ranks #2,507 globally. The website has a bounce rate of 30% with visitors viewing an average of 8.4 pages per visit. Users spend an average of 8:27 on the site.

The majority of vercel.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is vercel.com?
Vercel gives developers the frameworks, workflows, and infrastructure to build a faster, more personalized web.
How much does vercel.com cost?
You can view vercel.com's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does vercel.com use?
vercel.com uses 17 technologies including Next.js, Tailwind CSS, Bootstrap, and 11 more. View the full tech stack analysis above.
How do I contact vercel.com?
You can contact vercel.com through their contact page.
What are vercel.com's social media accounts?
vercel.com is active on github, twitter, youtube, linkedin. You can find links to all their social media profiles in the social section above.
Is vercel.com hiring?
Check vercel.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is vercel.com?
vercel.com receives approximately 15.2M monthly visitors and ranks #2,507 globally. Traffic is growing by 19.1% month-over-month.

Related Searches

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This page provides publicly available information about vercel.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit vercel.com directly at https://vercel.com.