Technology Comparison 2026
Shopify

Shopify vs Magento

Magento

Data-driven comparison based on 5.9K websites analyzed

ShopifyShopify
MagentoMagento
43%
59%

Market Share Distribution (100 websites use both)

Shopify

1.9K

Shopify Users

Magento

2.7K

Magento Users

100

Use Both

5.9K

Total Market

Head-to-Head Comparison

Market AdoptionMagento wins
Shopify2.5K
vs
Magento3.4K

Magento has wider adoption

High-Traffic Sites (100K+)Shopify wins
Shopify347
vs
Magento251

Shopify powers more high-traffic sites

Enterprise Adoption (1000+ employees)Magento wins
Shopify70
vs
Magento132

Magento is more popular with enterprises

Startup Adoption (1-49 employees)Magento wins
Shopify1.3K
vs
Magento1.6K

Magento is more popular with startups

Average Company SizeMagento wins
Shopify169 employees
vs
Magento307 employees

Magento is used by larger companies on average

Magento leads in 4 of 5 categories
Shopify icon
Shopify

E-commerce & Payments

Websites

1.9K

Avg Traffic

2.7M/mo

Avg Employees

169

Enterprises

70

Top Industries

Retail21%
Consumer18%
Apparel15%
Tech Services14%
Food11%

Company Size Distribution

51%
34%
12%
StartupSMBMid-MarketEnterprise

Top Countries

🇺🇸 United States 79%🇬🇧 United Kingdom 6%🇨🇦 Canada 5%🇮🇳 India 4%🇦🇺 Australia 1%
Magento icon
Magento

E-commerce & Payments

Websites

2.7K

Avg Traffic

1.4M/mo

Avg Employees

307

Enterprises

132

Top Industries

Tech Services64%
Marketing6%
Retail5%
Fintech4%
Electronics4%

Company Size Distribution

47%
33%
16%
StartupSMBMid-MarketEnterprise

Top Countries

🇺🇸 United States 77%🇬🇧 United Kingdom 8%🇨🇦 Canada 4%🇮🇳 India 3%🇫🇷 France 2%

Shopify vs Magento - Frequently Asked Questions

Both Shopify and Magento are popular choices. Shopify is used by 1.9K websites while Magento is used by 2.7K websites. The best choice depends on your specific requirements, team expertise, and project needs.

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